Book by Heinz Ryborz, 2012 – Amazon.de – Other Heinz Ryborz’s books on Amazon.de
From Blinkist Intro
The natural scientist and psychologist Heinz Ryborz held a leading position in industry for many years before he was appointed professor. For over twenty years he has been training executives in the areas of communication, personal development and sales. He is also a bestselling author, and some of his books have been translated into up to ten languages.
If you want to achieve your goals you have to be able to win over people. You can find out how you come across as personable and how to convince others of your plans in the Blinks to Influence – Convince – Manipulate (2012). You will also learn to protect yourself from manipulation attempts by people who are not doing your best.
Key Ideas In “Influence – Convince – Manipulate”
- The three main influencing factors
- How to get sympathetic to people
- Three proven techniques for more persuasiveness
- Use the power of language
- The body speaks with
- Convince with understanding
- This is how you ward off attempts at manipulation
- Caution, self-manipulation!
From Amazon
As soon as two people meet and start talking to each other, the process of influencing each other begins. In the positive case, a win-win situation arises from which both interlocutors benefit. But not every influence is profitable.
Bestselling author and rhetoric expert Professor Heinz Ryborz shows how you can become a convincing personality, see through tricks and win over your counterpart.
Positive influence leads to a better world. The ability to influence is one of the most important human skills. Winning people over is a prerequisite for influencing. You will only achieve your goals if you win over people.
There have been great masters of the art of influencing in the cultural history of mankind. For example, Moses made the people of Israel believe that God had spoken to them. Then he made the Israelites leave Egypt. This previously seemed impossible to all Israelites because of Pharaoh’s mighty army. The performance would never have been possible only with the use of a few, simple recipes. It takes much more to bring people to certain values and attitudes. The great masters of influence such as Lao Tzu, Buddha, Jesus, Paulus, Cato, Lincoln and others were able to do this. This book shows you what it takes to do this.
The advantage for you
The book teaches you which factors of your personality you have to reinforce in order to influence successfully. You will receive effective techniques for doing this. It also shows you how to win people over. Effective and proven procedures are the key to the heart of others.
In addition, this book gives you a multitude of influencing techniques for all situations in life. The techniques are based on reality, the person, the motives and general behavior of people. The particular advantage is that you can combine the techniques for any situation.
An example for the combination of the techniques: attracting attention – awakening trust – understanding the other person – expressing positive feelings – giving benefit.
Robert Cialdini, long-time professor of psychology and marketing, has only given five techniques in his book “The Psychology of Persuasion” that can only be used for a few situations. This means that they lack a wide range of possible applications. In addition, his techniques only use triggers. The trigger automatically triggers a certain behavior in the other person as a stimulus. However, these techniques have nothing to do with persuasion. Convincing requires addressing insight, arguments, and reason.
The advantage of my book for you is that the techniques of persuasion are also presented, as well as the techniques of manipulation. You will learn how to fight them off effectively. You benefit from my long life experience, the wealth of experience of my seminar participants and what many other people have told me.
Finally, you will learn how people manipulate themselves to their own harm. I will teach you techniques on how to protect yourself from self-deception, how to break away from it and how to see things and yourself more as they are. This is how you become a self-determined person.
The techniques presented use the latest findings from science and research.
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